Design Your Purpose

An introduction to Design Thinking and how to apply it to finding your purpose

Provided by Rinat Sherzer
1.5 hours

Past clients

About this Experience

Design Thinking is a creative approach to problem-solving. It is a methodology that combines the forces of both the right and left side of our brain as well as the power of collaboration. Your team will learn this methodology and begin to reframing challenges into opportunities. The solutions that come at the end of this process are innovative, inspiring, and surprising! This is an eye-opening experience where participants will leave feeling inspired and energized with a new sense of purpose.

About Rinat Sherzer

Rinat is a co-founder of Of Course, a conscious innovation lab building smart systems with long-lasting impact. Businesses are the driving force of our society. Rinat taps into that power to solve some of the most pressing issues of our time. Her proprietary methodology, The Social Sprint, has been widely spread and taught in some of the most prestigious universities such as Cornell, Harvard, Cooper Union, NYU as well as global companies such as Pfizer and Capital One.

What other offices had to say about this Experience

"One of the best workshops I have attended here at Columbia :)"

MBA student, Columbia University

March 2018

"This ​workshop ​was ​the ​most ​fun ​corporate ​training ​I’ve ​ever ​been ​to!"

Project Manager, Capital One

November 2017

"Working ​with ​Of ​Course ​gave ​our ​company ​a ​whole ​new ​sense ​of ​purpose. I ​have ​never ​felt ​so ​excited ​about ​our ​company!"

CEO, 41 Winks

October 2017

"Of ​Course ​is ​an ​impactful ​business ​that ​truly ​transforms ​our ​lives ​through ​creating connections ​between ​ideas, ​people ​and ​through ​their ​involvement."

Global Congress Lead, Pfizer

September 2017

  • Shifted perspective on decision making
  • Energized individual purpose within your company
  • Improved communication and trust among colleagues
  • Toolkit for integrating Design Thinking into your daily life
Important information

All necessary materials for the workshop are provided (such as post-its and markers as well as light snacks). A projector or screen, plus walls to post on, are required for this program.

What to Expect
    Combine human-centered design, experiential learning, and systems thinking – resulting in a mindset shift and a toolkit for innovation
    Through mapping and storytelling, we shine a light back on why your business exists.
    In this fun and immersive workshop, each participant will go on a journey of
    uncovering his or her unique skills and interests.
    Together we will understand how to express and leverage individual and organizational purpose to create business success.