Magical Thinking: The Psychology of Illusion

Why magicians' tactics are so effective, and how to combat these impulses both in performance and business.

Provided by:
Gary Ferrar

New York

1 hour



Price: $800

Request to book


Past clients

  • NFL


In this action packed, high-energy performance, acclaimed mentalist and magician Gary Ferrar is sure to please the crowd as he entertains and educates. The magic will astonish you, and along the way you will learn the methods that master magicians use to distract the audience from their secrets, and how to combat these tricks in business as well as everyday life.

About Gary

Gary Ferrar is an acclaimed mentalist and magician who's as comfortable headlining for multi-billion dollar companies (Burberry, Morgan Stanley, Ralph Lauren) as he is performing for a casual rooftop event. A member of the International Brotherhood of Magicians, Gary has performed on Fox News Channel and America's Got Talent, and serves as a magic consultant for national television commercials and theater productions. In addition to performing, Gary also provides private lessons on magic theory to celebrities and teaches on

SO AWESOME!!! Everyone really enjoyed the show.

Paul Hardy, Senior Director Retail Development

What to expect

I can safely say I’ve never performed the same show twice. I’ll customize my performance on-the-fly to make sure your audience is getting exactly what they want! Classic illusions? Mentalism with a borrowed iPhone? Hysterical sight gags? This personal touch makes me one of the best magicians you can hire, which might be why people book me year after year. People always tell me how easy I make their job. Now is your chance to be the best event planner on the block and make your guests wish they booked me for their own events.

Topics covered:

  1. Magician tactic: Misdirection
  2. Magician tactic: Focus manipulation
  3. Magician tactic: Pattern repetition
  4. How to apply this to business/work life
  5. Other ways to use this information
  6. Interactive demonstrations
You'll be surprised by

How often these tricks can be applied to your everyday life.

  • Demonstrations that will astonish you
  • Learn something business-related
  • Highly entertaining
  • Highly informative
Important Information

All language, humor, and material in this experience is 100% family-friendly and appropriate for children of all ages.

There must be an outlet near the performance space.

Performing over 300 events per year, you can imagine that I’ve seen it all. I’m an expert on timing, layout, and flow and will help advise you on your event for free!

I mainly serve Manhattan, Brooklyn, Queens, the Bronx, Staten Island, Hoboken, Nassau County, Suffolk County, Westchester, but travel anywhere.

  • Paul Hardy

    Senior Director Retail Development

    October 2017

    SO AWESOME!!! Everyone really enjoyed the show.

  • Regina Pena


    October 2017

    We had so much fun working with Gary and loved the results!

  • Jon Hales

    Country Manager

    October 2017

    I really appreciate the time and the preparation you put into customizing your performance for our team. You made a very strong, lasting impression on our entire sales team and your performance and discussion have been the hot topic conversation! Thank you again.

  • Forbes

    October 2017

    A nuanced parlor show with intimate mentalism.

  • Huffington Post

    October 2017

    This guy's show is absolutely insane!

  • Michele

    March 2017

    Gary performed a parlor show for 25 adults at our annual holiday party and every single guest LOVED him. He has a warm and genuine personality and is naturally funny. His magic is astounding and his personality lights up the room - could you ask for more?! Book him without reservation!

  • Matt

    January 2017

    That made my month...and I've been having a pretty good month. Everyone you performed for was truly astonished. The cards and the envelope was mind-blowing. I am pretty much convinced that was real magic.

  • Jerry

    October 2016

    Gary amazed a skeptical crowd with card tricks, mentalism and his natural charm. It's been a year of big birthdays among our friends and Gary was the highlight.

  • Erin Chernow-Leon

    July 2016

    Gary attended our company Holiday Party this past week! The company is still blown away with his professionalism and his fun attitude we are all still trying to figure out his magic! Amazing Amazing Amazing!! Thank you so much!

  • Sylvia Danburg Volpe

    December 2015

    Completely entertaining, very funny, and virtuosic in his ability to capture and maintain the fascination of children and adults alike. Highly recommend.

From the media
Request to book

Price: $800